2202.i402.018.S.m004.c13.Devops engineer flat composition

Fostering Efficiency across DevOps with Business-Centric Observability

How business journey observability can empower DevOps teams to create a more responsive and agile enterprise?

In an enterprise setting, the DevOps team plays a pivotal role in fostering collaboration and efficiency across development and IT operations. The primary objective of DevOps is to break down silos, streamline communication, and automate processes to facilitate continuous integration, delivery, and deployment. By bridging the gap between software development and IT operations, DevOps aims to accelerate the development lifecycle, enhance product quality, and ensure faster time-to-market for applications.

DevOps teams grapple with a fundamental challenge when it comes to traditional observability—the marked absence of business context during the development, debugging, and deployment phases. In a landscape where user experience is paramount, the disconnect between technical metrics and the actual business journey becomes a significant pain point. Traditional observability tools often fall short of providing a holistic view that aligns with the desired customer experience. This absence of business context hinders DevOps teams from accurately assessing how code changes impact end-users, leading to a reactive rather than proactive approach to optimizing performance. The consequence is a persistent gap between technical insights and the broader business objectives, impeding the team’s ability to deliver seamless and user-centric applications.

This article briefly explores a game-changing solution to this problem – business-centric observability. We uncover how adopting a business journey-focused approach can redefine the role of DevOps teams and significantly contribute to the overall success of the enterprise.

Traditional Observability vs. Business-Centric Observability

Here is how business-centric observability compares against traditional observability in achieving DevOps objectives:

  Traditional Observability With Business Centric Observability
Bridging the gap between Development and IT Operations The focus is on technical metrics without direct correlation to user satisfaction. Limited visibility into a business context and customer experience. Comprehensive insights into the entire business journey, connecting technical metrics with the desired business outcomes and customer experience.
Accelerating Development life-cycles through Targeted Issue Resolution Issue resolution during development and deployment is often reactive, with developers addressing problems as they arise based on technical indicators. Developers proactively identify and address issues within the context of business journeys, minimizing the impact on business processes and mitigating the risk of negative impact on user experience.
Cross-functional Collaboration Development and operations teams may operate in silos, leading to challenges in communication and collaboration. Business-centric observability fosters collaboration between development, operations, and business teams, based on a shared understanding of the entire business journey and the impact of technical changes on the business.
Enhancing Product Quality for meeting Business Goals Developers need more visibility into how their code changes directly impact critical business processes. Business-centric observability provides insights into the business impact of code changes, enabling developers to align their efforts with broader business objectives.
Greater Debugging Efficiency Debugging is within the context of individual components. Debugging and troubleshooting are within the context of a business journey.
Faster Time-to-market Slower adaptation to market changes. Limited agility in responding to evolving customer needs. Enables rapid adaptation to market changes, fostering innovation by aligning development efforts with the dynamic requirements of the business journey.

Re-imagining the Future of DevOps with Business-Centric Observability

The integration of business-centric or experience-centric observability marks a transition in the future landscape of DevOps. This evolution leads to a more customer-focused, responsive, and strategically aligned approach to software development and IT operations.

With an enhanced emphasis on understanding and optimizing the entire business journey, DevOps teams equipped with business-centric observability can deliver the following:

User-Centric Development

Developers make informed decisions during the development lifecycle, prioritizing features, releases and improvements based on their impact on the business journey, and fostering a culture of customer-centricity throughout the development lifecycle.

Proactive Innovation

DevOps teams can proactively innovate by continuously aligning development efforts with evolving customer expectations, ensuring that the applications not only meet technical requirements but also enhance user satisfaction. Developers can actively update themselves on broader business objectives, which leads to technical changes that contribute directly to the success of the organization.

Cross-functional Collaboration for faster Time-to-market

Business-centric observability breaks down traditional silos, fostering an environment that leads to more efficient workflows and improved overall productivity. Through cross-functional collaboration between development, operations, and business teams based on a shared understanding of customer journeys and the business metrics associated therewith, business observability promotes a shared responsibility for user experience and business outcomes.

Agility in Adapting to Change

Development teams become more agile in adapting to market changes and business needs, leveraging insights from business-centric observability to respond quickly to requirements, and ensuring that the enterprise remains adaptable and resilient in the face of evolving business landscapes.

Continuous Optimization

DevOps teams can continuously optimize applications and services based on real-time insights into the business journey, ensuring that the organization prioritizes the delivery of exceptional user experiences.


As organizations increasingly recognize the value of aligning technology initiatives with business objectives, business-centric observability emerges as a cornerstone for the future success of DevOps practices. This journey and experience-centric approach not only results in better collaboration between development, operations, and business teams, but also fosters a culture of continuous improvement and innovation within the organization.

To know more about our Business-Centric Observability offerings, reach out to us at [email protected] .

Bhupesh Badgujar

About Author

Bhupesh Badgujar – is a Technical Program Manager at VuNet Systems with 13 years of experience in APM technology. As a seasoned consultant, he brings a wealth of knowledge and expertise in Observability and APM solutions to the table.